GCP | Cloud Provider | Google Cloud Platform | |
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GMP | Marketing Platform | Google Marketing Platform | |
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SIT | Software Development | System Integration Testing | |
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UAT | Software Development | User Acceptance Testing | |
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CRM | Technology | Customer Relationship Management | |
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SEO | Digital Marketing | Search Engine Optimization | |
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CMS | Web Development | Content Management System | |
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CMP | Platform | Consent Management Platform | |
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CPAS | Advertising (Facebook) | Collaborative Performance Advertising Solution | |
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RLSAs | Advertising (Google) | Remarketing Lists for Search Ads | |
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SEM | Platform | Search Engine Marketing | |
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API | Software Development | Application Programing Interface | |
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KPI | Measurement | Key Performance Index | |
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OKR | Measurement | Objectives and Key Results | |
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CTA | Marketing Action | Call-to-Action | |
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IDFA | Unify & Identity | identifier for advertisers | |
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PDPA | Consent | Personal Data Protection Act | |
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GDPR | Consent | General Data Protection Regulation | |
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GCS | Cloud Service | Google Cloud Storage | |
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AWS | Cloud Provider | Amazon Web Services | |
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JS | Programing Language | Javascript | |
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NPM | Package & Library | Node Package Management | |
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YAML | File | yet another markup language | |
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Parquet | File | a small compartment | |
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HTML | Non-Programing Language | HyperText Mark-up Language | |
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SQL | Programing Language | Structured Query Language | |
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CSS | Non-Programing Language | Cascading Style Sheets | |
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RFM | Model | Recency, Frequency, Monetary Value | |
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ERP | Platform | enterprise resource planning | |
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ETL | Data | extract, transform, and load | |
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ELT | Data | extract, load, and transform | |
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CSV | File | comma-separated values | |
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SAP | ERP Platform | Systems Applications and Products in Data Processing | |
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CRUD | Operation | CREATE, READ, UPDATE and DELETE | |
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DBMS | Operation | Database Management System | |
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DDL | SQL Operation | Data Definition Language | |
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DML | SQL Operation | Data Manipulation Language | |
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DCL | SQL Operation | Data Control Language | |
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TCL | SQL Operation | Transaction Control Language | |
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